IMPLEMENTATION AND IMPACT EXXON MOBIL CEPU CSR LIMITED UNDERSTANDING OF EXPLORATION AREAS AROUND PEOPLE IN THE DISTRICT BOJONEGORO EAST JAVA (HASIL PROSENTASE SIMILIARITY INDEX)

IFA KHORIA NINGRUM, IFA KHOIRIA NINGRUM IMPLEMENTATION AND IMPACT EXXON MOBIL CEPU CSR LIMITED UNDERSTANDING OF EXPLORATION AREAS AROUND PEOPLE IN THE DISTRICT BOJONEGORO EAST JAVA (HASIL PROSENTASE SIMILIARITY INDEX). International Seminar FEUM 2015 Reorienting Economics & Business in The Context of National and Global Development.

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Abstract

The aim of this study is, (1) understand and describe the public's understanding of oil and gas exploration in the surrounding region on the implementation and impact of CSR Exxon Mobil Cepu. Ltd.(2) find the right program for the successful implementation of CSR programs Exxon Mobil Cepu Ltd. for communities around the area of exploration. This study used qualitative methods (qualitative methods), using a phenomenological approach aimed at uncovering and understanding the meaning (noumena) behind the phenomenon of individuals who take action on the basis of their own perception as well as aspects of the background action (Fatchan, 2009). Judging from the basic strategy analysis approach, phenomenology reveal about the understanding of the meaning or significance of reflection on the micro-level and is one of the field research with participatory observation strategy (Miles & Huberman, 2001). Implementation of research findings and the impact of CSR is increasing public revenue to be labor, formerly deserted, desolate, isolated now began to change, becoming crowded than that aspect of the road there is often a lot of improvements, many programs also perceived as health, education, afforestation and follow training and economic empowerment held company. CSR programs are appropriate and effective for the community is through a stakeholder approach, tailored to the needs of each village, suppose there is a physical CSR program relating to the improvement of infrastructure, non-physical CSR program improving the economy, and improving the welfare of the community by holding continuous trainings and involve the participation of local communities. Keywords: corporate social responsibility, implementation, impact, participation, Bojonegoro

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